Search Engine Optimization Services Program

• Search Engine Criteria Evaluation  – Optigroove will perform a thorough analysis of your web site. Our Starter Pack will include a copy of the report based on the major search engine ranking criteria so you can optimize your own site. The report will give you easy-to-follow optimization advice and advanced analysis on your sites most important areas including:

General web page properties
Meta tags and header analysis
Visible web page body text
Keyword frequency, weight, and prominence
Text and Image Links
Image alt tags

Following the advice on this report will lead you right to the top of the rankings.

• Creation of an optimized sitemap - Optigroove's Search Engine Optimization Services Program will build a keyword optimized HTML Sitemap web page for inclusion on your site. We will also build a search engine friendly XML sitemap for your site.

  Sitemaps are an easy way for webmasters to inform search engines about pages on their sites that are available for crawling. Web crawlers discover pages from links within the site and links from other sites. Sitemaps supplement this information to allow crawlers that support Sitemaps to pick up all URLs in the Sitemap and learn about those URLs using the associated metadata. Using the Sitemap protocol provides hints for web crawlers to do a better job of crawling your site.

• Creation of a search engine robots page - Optigroove will create and upload a robots page for your site. If we cannot upload the robots page to your server (no permission from your host) we will include the robots tags on all the pages we optimize.

  The first page a search engine spider will look for when it gets to your site is the robots page. The robots page is the page that tells the search engines what web pages to list in their results. It also tells the search spider what links to follow. If you do not have a robots page or it is not set up correctly, it could keep your site from being listed in the search engines.

• Monthly search engine submissions - Optigroove will submit your site once-a-month for to all major search engines.

  If you want your site to have an internet presence, you must be indexed by the major search engines. It is vital that your website acquire and maintain its status in ranking on top search engines across the world. We will submit your site to every major search engine in the US. (Foreign search engines available upon request).

• Weekly search engine inclusion and ranking reports – Optigroove will run a ranking report showing all your existing listings in the major search engines when we start - creating a baseline against which we measure our ongoing results. These inclusion and ranking reports will help document our progress and success for your marketing plan.

  As long as you are an Optigroove customer using our Search Engine Optimization Services Program we will track your search engine ranking success weekly for constant updating. We will also send you weekly search engine ranking and inclusion reports so you can track your progress up the rankings. You will know which of the major search engines you are listed in and where you rank for your primary keyword phrases.

• Optimization of your web pages –  Optigroove will start by modifying the site to validate with standards compliant to top search engine ranking criteria, which will provide accurate and comprehensive indexing.

  We will also provide ALT and TITLE tags to every image, add relevant keywords, and add descriptions to the meta data. Your pages will also be optimized to be spider friendly to make sure that search engines see every single page of your website. Search Engine Optimization Services are an important, but often overlooked, process. Most webmasters don't realize that simple page errors can cause a search engine spider to incorrectly index a page or skip the page altogether.

  Optigroove will also provide W3C validation for any and all pages we create and / or optimize for your web site.

• Monthly web site monitoring – Optigroove will monitor your site to ensure that it stays at 90-95% compliant with our current search engine optimization services program criteria. If your site falls below these acceptable search engine ranking standards, we will notify you and offer suggestions or make corrections, as needed.

• Phone consultations with Internet Marketing Consultant – Consultations with our knowledgeable Internet Marketing Consultants can help drive increased traffic to your site. We will give you tips to help you market your site with professional, easy methods anyone can do. Consultations are by appointment only, at your request.

• Recommendations to your on-page content to compliment newly written HTML coding – Our Search Engine Optimization Services technician will make recommendations for improvements you can make to your web page content. Implementing our suggestions will increase your chances of ranking at the top of the search engines.

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